Is That a COW at the Football Game?!

Lattice Communications works to partner with Appetize on their new APP


As a Lattice Communications customer, you know that whether it is working with our Project Management team, purchasing telecommunications power equipment or customizing concrete shelters, we aim to give you nothing less than our best.

What you may not know is we are working in more than the telecommunications industry. From agriculture, municipalities and military, to broadcast, convenience stores and commercial industries, at Lattice Communications we are broadening our horizons.

ACTUALLY, you may see Lattice Communications at your next sporting event, lakeside resort, concert or theatre. How you say? Well, in conjunction with Appetize™, America’s newest feature to live entertainment, we are supporting them make their way across the nation.

We are excited to work with Lattice to give our food service clients the ability to provide our remote POS system as well as location based consumer ordering app at festivals and sporting events. In the past, providing a service like Appetize was unthinkable due to the poor network strength. Now, working with the Lattice provided COW’s our clients will have access to real time data and analytics as well as a never before seen level of engagement with a customer at an event.
Jason Pratts, Co-Founder

Appetize™ is the APP to help avid sports fans never miss another play, relaxing vacationers catch every moment and concert enthusiasts watch every song. That’s right, when the venue works with Appetize™ and Lattice, you don’t have to leave your seat to grab another clubhouse hamburger, beer from the grandstands or jersey from the Pro Shop.

With the ability to order anything from your seat, there will be even more people on phones at these events; thus causing strain on systems. So Lattice Communications’ partnered with Appetize™, and their venues, to create an environment that will stream flawlessly.

We resolve the issue by expanding the capacity with COWs, or Cell On Wheels. There are many reasons it is beneficial for these venues to utilize mobile cell towers over a permanent tower.

  • Site issues, such as limitations involving property rights or ecological restrictions can be problematic.
  • Budgets also account for a significant portion of long-term COW placement.
  • Most importantly, they are self-contained and stored in a ready-to-go state, allowing for rapid deployment to the site.

So when you are at the next sporting event or concert, check your smart phone apps for Appetize™… And rest assured, a Lattice COW will make sure you receive your order seamlessly; all the way from the concession stand to your seat!

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s